Copenhagen, Denmark, October 7, 2021 / PRNewswire / – Abbreviated Audio is the new big social media trend and with the new Omnipod app, anyone can participate.
It’s highly unlikely that anyone hasn’t heard of Facebook, Twitter, TikTok, etc. as social media has taken over and dominates our daily routines. However, now there is a new term swirling around in the social sphere – “social audio,” the evolution of social media into sound. It’s about speaking instead of writing and listening instead of consuming visual content.
One of the big new players in this field is Clubhouse, which allows its users to participate in live conversations on specific topics. But for many founders and investors, the future of audio lies elsewhere: in short-lived social recordings that make you stop and listen – and more importantly, make you want to say something. or share with your network.
There are already several start-ups and investors betting a lot of money and effort in user-generated audio content. Even some of the biggest social media players like Facebook recognize how quickly platforms like TikTok and SnapChat have grown and want to be part of that success, but through audio. If any of the new platforms really take off, this is a medium that has the potential to grow into a billion dollar industry and investors are already competing to get into the game.
Omnipod isn’t just podcasting – it’s social audio
Much like blogging, most people find it too complex and time consuming to get into podcasting. It takes equipment, dedication, and a lot of time to be called a podcaster. When Twitter came along, they took away the complexity of being a blogger by giving everyone a forum to express their opinions and thoughts in just a few words and a click. And just like that, endless creativity was unleashed. Likewise, Omnipod does the same for podcasting. With Omnipod, you don’t have to think of yourself as a podcaster, just record a few minutes and hit publish.
With social audio, there is no need to prep and rehearse for hours, edit your audio clips, add music or anything else to make it look professional. And unlike visual social media like TikTok, Instagram, or YouTube, you have the freedom to wear exactly what you want or wear the look “straight out of bed.” All you have to do is speak up and be your unfiltered self.
Clubhouse has surely paved the way for social audio, but there is still great potential in user-generated audio, and that’s the only reason Omnipod exists.
“It’s super interesting how many people are sharing their stories. We’re talking about hundreds of millions of content creators actively posting content on TikTok and blogs. But when it comes to podcasters, that number is less than a million. It’s crazy! There are so many more stories waiting to be told and with Omnipod we want to provide the platform to do it – in audio format. “
Trine Hoffensetz Winther, founder of Omnipod
You can download Omnipod in App Store and on Google Play.
Google Play: https://play.google.com/store/apps/details?id=com.meew.Omnipod
Trine Hoffensetz Winther
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SOURCE OmniPod – Social podcasting